These sisters developed a sunscreen specifically for black people. It's about time.



<br>

Dust off your rompers, cue up “Steal My Sunshine,” and fill up on froyo because summer is on its way.

Go ahead and do your summer shimmy. I’ll wait.

GIF via “BAPS.”

With summer fun comes summer sun, and while it feels so, so good after a long winter, the rays can wreak havoc on your skin.

That’s why everyone needs sun protection. White people. Black people. Brown people. Seriously, everyone needs sun protection.

Because black and brown people can get sunburns too.

GIF via “Modern Family.”

Let me say this one more time for people in the back: Black and brown people get sunburns too.

The melanin, or pigment, in our skin does provide a certain degree of protection, but it doesn’t make us immune to sunburns, skin damage, or skin cancer. In fact, a study in the Journal of the American Academy of Dermatology showed black patients are often diagnosed with later stage melanoma and have the lowest survival rates by ethnicity.

The first line of defense against the sun’s harmful rays is typically sunscreen, but for those of us with more melanin, the white cream leaves an unsightly residue on our skin.

The culprit? Titanium dioxide and zinc oxide, two common sunblock ingredients that help reflect sunlight. If you have a darker complexion, it’s not a good look. Basically, we go to the beach looking like ashy ghosts in a flour factory.

This is my skin with and without sunscreen. And yeah, that’s what it looks like rubbed in. Notice the difference? Photo via Erin Canty/Upworthy.

This, coupled with the fact that many people of color mistakenly assume they’re not at risk for skin damage, may explain why 63% of black participants in one survey said they never used sunscreen.

That decision is killing us. Thankfully, one company came up with a fresh solution.

Chinelo Chidozie and Ndidi Obidoa developed a sunblock specifically for black women.

Go ahead and do your black girl magic shimmy. I’ll wait.

GIF via Chloe and Halle.

Chidozie and Obidoa are the cofounders of Bolden, a skin-care brand built by and for brown women and girls to meet the needs of our unique skin and complexions. The women are skin-care and beauty enthusiasts with MBAs, so starting their own business in 2015 was a natural fit.

“We’re here to solve the skin-care problems that black women face,” Obidoa says.

Chidozie (left) and Obidoa, the founders of Bolden. Photo via Bolden, used with permission.

A common problem for many black women is hyperpigmentation, which can become exaggerated with sun damage. Bolden’s solution? SPF 30 Brightening Moisturizer is a facial sunblock that guards against UV damage, keeps skin moisturized, and dries clear. (Yep, no more ashy ghosts at the beach.) Down the road, they hope to release a body sunblock too.

“I think there’s a lot of education that needs to go on around the need for sunscreen,” Chidozie says. “[Melanin] gives you a false sense of protection or safety that ‘I don’t need to wear sunscreen.’ But you do.”

So this summer: Have fun, rock your favorite swimsuit, eat your weight in watermelon, and use sun protection.

Keep your melanin poppin’, now and forever. You’ll be glad you did.

Cue the sun protection shimmy. GIF via “Oprah.”

<br>



Source link

Pin It on Pinterest

Shares
Share This
10 Highest-Earning Athletes
10 Deadly Animals Lurking In Your Backyard
10 Hilarious Threats Made by North Korea
10 Corporations That Almost Destroyed The World
When You Hear Your Friend Have Sex
A mom get fed up with short shorts for girls. So she started her own brand.
Adults Try To Pass A 3rd Grade Test
3 ways 'Deadpool' perfectly sums up Hollywood's LGBTQ problem.
Already Sick Of You
Free Treats At The Fridge
How My Cats Are
After I Open My Bills
Fails of the Month: Failing into Summer like… (May 2017)
FailArmy Throwbacks: Don’t be a jerk! (May2017)
Hilarious Truck Fails (May 2017)
Funny Kid Nominees: FailArmy Hall Of Fame (May 2017)
Best Videos Compilation Week 4 May 2017 || JukinVideo
Funny Beach Fails Compilation from the JukinVideo Vault
Top 10 Homecoming Videos || JukinVideo Top 10
Crazy Old Man Attacks Skaters | Old Guy Breaks Up Skateboarding